
Cosmopolitan of Las Vegas
The under-construction Cosmopolitan of Las Vegas hotel-casino has announced its new partnership with worldwide hotel chain Marriot International. Under the terms of the new agreement, the Cosmopolitan will become part of the Marriot’s Autograph Collection, which was launched last year as a group of independent luxury hotels. The Cosmopolitan will be the first casino to join the collection, which currently contains over ten resorts in the America.
The casino, which is due to be opened in December of this year, has been under construction since October 2005 and has cost $3.9 billion to build. It will contain just under 3,000 hotel rooms, a casino, shops, restaurants, a spa and fitness facility, convention spaces and a 1,800 seat theatre.
The partnership means that The Cosmopolitan will have access to Marriot’s considerable customer database as well as being advertised in other Marriot resorts. Chief executive of Cosmopolitan John Unwin, stated that the deal would broaden its share of customers and drive its growth.
On the other side of the coin, J.W Marriott, Marriot International’s CEO told The Associated Press: “A lot of customer are going to Las Vegas every year and not staying in a Marriott product. Now they can.” The opening of The Cosmopolitan will be keenly watched by all, as it's going to be the last Las Vegas casino to open for the foreseeable future, at least.