32Red Casino Tighten up ID Verification

Submitted by Editor on Fri, 11/25/2011 - 12:59
32Red Casino

32Red Casino

32Red, one of the UK's leading online casinos, have chosen Chester-based identity management company GB Group to manage its online identity verification process.

32Red, licensed in the white-listed jurisdiction of Gibraltar, are one of the most well-respected and admired gaming brands in the UK, with multiple awards to prove so. Now, 32Red will be able to use GB Group's technology to further enhance their trusted reputation as a highly-reputable operator.

Pat Harrison, Operations Director at 32Red said, "We constantly strive to deliver the highest standards here at 32Red and it is our main objective to ensure that our players have the best experience when gaming."

"A robust ID Verification solution is imperative to our business. We chose GB Group because of its high match rates and the flexibility that the product offers in terms of the ability to refine and tweak ID scoring."

Harrison went on to say that "GB Group shares our international vision for growth", perhaps pointing towards a potential expansion to markets other than the UK, which accounts for roughly 80% of 32Red's current player base.

GB Group will certainly be able to help with that, having a number of multi-natrional companies on their books already, such as O2, Lloyds TSB and rival gaming operators PartyGaming, Betfair and Ladbrokes.